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The Business of Content

Mar 26, 2020

BuzzFeed CEO Jonah Peretti has expressed a lot of frustration with the large platforms that dominate our online browsing. In 2018, for instance, he complained that Facebook captures a lot of value from publishers and argued that it should share more of its revenue with them. That same year, he floated a merger of...


Mar 13, 2020

It’s been nearly a decade since The New York Times launched its metered paywall, and its success has spurred just about every digital publisher to test out some form of reader revenue strategy. Many have followed in the Times’s footsteps and debuted metered paywalls. Others have rolled out various membership...


Mar 3, 2020

In its most recent earnings report, Twitter revealed that it has over 139 million daily users, but the company’s first podcast it launched in 2019 was designed to only appeal to a tiny fraction of those users. The show is called Character Count and is hosted by Joe Wadlington, a creative lead in the department that...