Oct 24, 2024
My newsletter: https://simonowens.substack.com/
Book publicity is a mixed bag these days. On the one hand, it’s never been easier for an author to form a direct relationship with their audience with tools like Substack and TikTok. On the other hand, more books are published each year than ever before, which means...
Oct 18, 2024
My newsletter: https://simonowens.substack.com/
When people sign up for the Alts.co newsletter, they’re looking to read its deep dives into alternative investments like art, baseball cards, and rare books. But the most serious investors in its audience want access to actual deal flow, and to gain that access they...
Oct 17, 2024
My newsletter: https://simonowens.substack.com/
Eric Siu has a pretty massive audience; his YouTube channel boasts 161,000 subscribers and his two podcasts – Marketing School and Leveling Up – have generated tens of millions of downloads.
But Eric doesn’t bother with traditional media monetization models like...
Oct 10, 2024
My newsletter: https://simonowens.substack.com/
When Keith Pepper bought a chain of print newspapers back in 2020, he received an email from a columnist at the Atlanta Journal Constitution that basically asked if he was crazy. But Keith had a plan for taking a company that generated 98% of its revenue from print...